Marine Industry Digital Strategy

Company: PT. Indorope Fibertama Perkasa

Industry: Marine | Location: Indonesia

The company lacked digital visibility, hindering customer acquisition and competitiveness in Indonesia’s marine market.

Develop a digital marketing strategy and eCommerce website to increase online presence, drive sales, and enhance customer engagement.

• Designed and launched a responsive website optimized for SEO and eCommerce.

• Developed a digital brand identity and coordinated social media campaigns.

• Integrated analytics tools to monitor traffic, sales, and user behavior.

• Collaborated with sales/marketing to align digital initiatives with business goals.

Result

• Boosted online sales by 35% and inquiries by 50%.

• Significantly increased engagement across digital channels.

• Established a sustainable digital strategy tailored to the local market.