E-Commerce Youth Entrepreneur Training Workshops I & II

Location: Kuala Lumpur, Malaysia

Role: Workshop Facilitator & Program Developer

Timeframe: 2018 – 2019

Situation

Many young aspiring entrepreneurs in Kuala Lumpur lacked access to practical, hands-on training in e-commerce — a critical skill set for success in today’s digital economy. This skills gap limited their ability to launch and grow sustainable online businesses.

Task

I was tasked with developing and leading two comprehensive training workshops to empower youth with actionable knowledge in e-commerce, online business models, and digital marketing — with a strong focus on real-world application and entrepreneurship.

Action

• Designed and facilitated two intensive e-commerce training workshops tailored to young entrepreneurs, focusing on business model creation, digital tools, and marketing strategies.

• Developed a practical, action-oriented curriculum covering online store setup, product positioning, social media engagement, and platform utilization (e.g., Shopee, Shopify, Instagram).

• Led interactive sessions, live demos, and group activities to ensure participants gained both theoretical and hands-on experience.

• Provided one-on-one mentorship to help participants refine their ideas and develop viable online business plans.

• Organized collaborative breakout sessions and follow-up support to maintain engagement and encourage business launches post-training.

Result

• Successfully trained over 50 young entrepreneurs, many of whom launched their own e-commerce ventures following the workshops.

• Boosted participant confidence and digital fluency, contributing to a more digitally capable and entrepreneurial youth community.

• Strengthened awareness of digital opportunities among underserved groups, reinforcing the value of practical education in shaping future business leaders.